Get more email subscribers with giveaways & freebies

This item was filled under [ Blogging, Internet Marketing ]

Email list is a big asset for all the marketers and they know its importance but still the newcomers in the field find it difficult to build Email lists specially when they have a fresh presence on the web , with the new site / blog it takes time and patience yo build email lists but some of the techniques that are already being used by many of successful marketers and entrepreneur and may help rolling in email addresses and filling email-lists

Giving away free info gifts to your visitors , like a small report , analysis or even a small ebook compiled or written by you is a great way to start with . People love “free” , and if you provide real quality things which proves of great value to consumer and really help him . You may get a fan following too….this also helps you in promoting your brand . Your product (giveaway) if good may get discussed over by fellow marketers on their blogs what their audience in your niche which is not bad at all to start .

Ad value to it
When you give something for free you should try and make it look something valuable so that people who visit your blog do not miss it , make them think that they’ll lose something if they don’t get their hands n it immediately . Adding catchy discription like “…..the 10 secret of success in…..value $99 absolutely free!” get them in that feeling .

The free giveaways need to be done in certain such that it influence the visitor . So you should get more innovative and think of creative techniques to perform it .
for example you can make a 7 days or 21 day free email course which emails a lesson each day for 7days(or any) promote it on your site blog (remember to add value to it) . by this method you’ll not only increase your email subscribers but whenever they’ll open their emails they’ll get in touch with you automatically (do ad your site’s link in the email) and may convert to your loyal population.
Giving away free ebook (maybe compilation of articles by you etc) or free report are also good methods too just try to be more creative wherever you can .

If you want to invest some money you can buy some products valuble for your niche and put it for free giveaway to lucky winners or winners for a task (for example writing a slogan , making webpage. etc.. )  , you can juice out hundreds or email like this in a week which is a one end profitable deal . Such freebies do not need very heavy promotion everywhere on your site , you can a new article or make a freebies section for them .

Don’t forget to make them subscribe to your opt in email list whenever the download any freebie
Make your offers visible it should be placed at multiple places(like sidebar etc) to get the attention of your visitors
Make a clear call for action : Ask your visitors to subscribe and take away or download a free offer
Your free giveaway must not be anything of low quality , try to give time in making good content this will be of a long term help , you should also keep upgrading it if you’re looking to use it for long term.

Some important guidelines for a good link strategy

This item was filled under [ SEO ]

Link Building

The world wide web is connected through links , your authority on the internet & search engine rankings depends on the linkage of your site to other sites that constitutes the internet so linking effectively is much important than linking extensively to determine your authority . Though more the number of links are the better but How(you link to) is important than HOW many(you link to)  . So , there are certain things you can do to make your linking better in order to get good ranking on search engines & gain authority .

Anchor Text : Anchor text is directly responsibe to what keywords will your site will rank where on search engine so, If most incoming links of your site anchor to a word like ZOO then it 100% likely that your site won’t rank for keyword “Gardening” as it has been optimized for keyword ZOO , so the theme and content of your site should be clear and transparent for better optimization

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Making a landing page to seal the deal!

This item was filled under [ Internet Marketing, PPC ]

Making a good landing page is very important for converting a visitor to a customer who comes  through a link(ad) from different sites & locations on the internet , remember an ad is to create interest and landing page is to close the deal ,So landing page can be the decider factor for the sale of your offer. Below are some important points to keep in mind while working on a landing page:

  • Your landing page should be a continuation of your ad , the main heading should be similar (or same for the best) . The headline must grab the attention it should be an absolute dynamite!
  • The page should emphasize on the benefits of your offer. The landing page should “speak” to the visitors as an expert in your target market , use their language and tone to keep them turned on .
  • Use Bold , italics , and colorful headings to highlight the important points which you want people to read so as to make the page scannable , internet users don’t read , they scan!
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Take the SEO benifit from Article Directories

This item was filled under [ Internet Marketing ]

make money online from article marketing

After reading the last post about search engine rankings you must have got that links plays a key role Search engine rankings  , though submitting posts links on other authority and valuable sites/blogs of your niche is excellent for long term SEO but it may take a lot of time if you are new , so what could be better than article posting or article directories to start off with link building both for SEO and traffic.

Article directories are a great way to provide you with ONE WAY incoming links to your website , The search engines downplay or discounts reciprocal links , they are valuable but don’t count as much as one way links and that’s the advantage you get from article directories . Just think if you ask a webmaster to link to your new site/blog , he’ll ask for some $$ , to be turned down in this situatiuon is most common but the article directory dosen’t ask your for any fees or your page rank or reciprocal links in most cases one way links are garunteed .

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Search Engine : “How important are you ?”

This item was filled under [ Google, SEO ]

Whenever we talk about search engine optimization , the main talk of event is usually about <meta> tags ,<title> tags , robots.txt , <header> tags , <alt> , keyword density , posting frequency in a blog ,code structure and other factors which are mostly based on “onpage optimization” .

Search engine optimizationAll of the above factor still hold their importance a primary place to get a stable website/blog but these won’t take you to the top search engine rankings .

In this Keyword competitive era millions of website are fighting for one single keyword so the top notch search engines like google uses algorithms that determines your website importance and index you accordingly.

So , how are you considered important by a bot who has no brain of itself but work on the algorithms made by some genius !  By your site’s interactivity , color scheme , keyword density etc…no!

Your site is considered important if it has a high page rank that increases when gets links from other authority(high page rank) sites to it , this is where the offpage optimization start to take its form.

What is google page rank : Well, it has nothing to do with the place you are ranked on search engines like rank 1 or rank 2 , it is the algorithm google uses to determine the importance of a site based on some factors(mostly linking) , so the more page rank you’ll have the more important you’re considered and ranked accordingly , A website with 5 or more page rank is considered very good. The least page rank of a any site is 0.15 .

Here are some specific offpage optimization factors which majorly affects the ranking of your site .

Formatting of an effective and productive e-mail to your subscribers

This item was filled under [ Internet Marketing ]

Email marketingThere are some simple but very important tips that you should keep in mind before you send a mail to your subscribers .  To start with , E-mail
correspondence is not as formal as business writing. The tone of e-mail is more similar to a polite conversation than a formal letter, which makes it conducive to relationship building

  • It should start with the name of receiver like Dear Mike, …. which make receiver feel important and considered.
  • The content of the message should be focused on one topic if you need to change the subject in middle of mail its better to send a separate mail . Even if you want to discuss more than one topic you can try starting with “I have five questions ” , “there can be four choices”
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